Sony RX1 is a surprising move from Sony. It packs big, full frame image sensor into one compact body and fixed 35mm f/2 Zeiss lens. Unlike Sony RX100, RX1 is not something everybody would like to buy. It has fixed (non-interchangeable lens) and $2799 price tag.
Failed to dominate DSLR market these year, Sony tries new way to capture niche market. Sony has develops highly successful Sony RX100 (compact with relatively big 1″ sensor), and RX1.
These whole thing reminds me of Fujifilm, which has the same strategy with their products: X10 (advanced compact), X100 (APS-C sensor compact), and XSi (superzoom).
- 24MP full frame CMOS sensor
- ISO range: 100-25,600
- 14 bit RAW processing
- Magnesium body
- AVCHD 2.0 video processing
- 3 in. LCD screen
- Optional optical and electronic viewfinders will be available
- 5 fps
- Zeiss Sonnar 35mm f/2 lens with 49mm filter thread (obviously)
- Price: $2799